One of the best ways to advertise spices.
The Lunar New Year is a time when most Asian families gather together to enjoy the holiday at home, making family cooking activities the liveliest of the year. Understanding the culture of the Vietnamese people, Helius Media has proposed that the Tamigold peanut oil brand produce a series of cooking tutorial videos for delicious but incredibly simple New Year dishes, integrating the peanut oil product and its role in preparing these dishes.
The series is hosted and presented by Masterchef Pham Tuan Hai, a judge on Masterchef Vietnam and also one of the top 10 most famous chefs in Vietnam. Masterchef Pham Tuan Hai has collaborated with Helius Media and the Tamigold peanut oil brand to craft content that delicately and intimately integrates the product.
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