About Client
315 Medical is one of the leading and most comprehensive healthcare brands in Vietnam, operating over 10 specialized medical clinic brands under the “315” name – including Pediatrics, Obstetrics, Ophthalmology, Vaccination, Cardiology–Diabetes, and more. The system also manages premium healthcare facilities such as IVY Health Care and Prime Health. With a network of over 200 clinics nationwide, 315 Medical not only delivers comprehensive healthcare services but also builds a strong community-driven brand image.
Overview of the Project
District 1 Midnight Run 2024 marked its second season as an all-night running event, organized by the District 1 People’s Committee in collaboration with the Department of Culture and multiple local agencies, right in the heart of Ho Chi Minh City.
The event was not only a community sports race but also a vibrant street festival, guiding runners through iconic historical and cultural landmarks of Saigon. It combined live music, lighting, Glambot check-in experiences, and charitable activities to promote the spirit of sports for the community.
As the official medical sponsor, 315 Medical supported athletes at various aid stations throughout the race. The media team’s mission was to capture both the festive atmosphere and the dedication, professionalism, and energy of the medical staff accompanying runners through the night.
Implementation
The race gathered thousands of participants across 5Km, 10Km, and 21Km distances, held entirely outdoors and lasting from night until dawn.
Helius Media deployed five filming units (each including a cameraman and an assistant), equipped with mobile lighting systems independent of fixed power sources. This ensured high-quality footage even on dark stretches of the course at midnight.
Our team documented every moment: from the opening ceremony and the runners’ midnight strides, to 315’s medical support stations, and finally the closing moments at sunrise. The final video went beyond a simple recap, fully recreating the excitement, endurance of the runners, and the heartfelt commitment of the medical team.
Feedbacks
Following the event, Helius Media received highly positive feedback from the leadership team at 315 Medical:
“The Media team worked tirelessly, constantly uplifting the atmosphere and creating wonderful moments through vivid photos and videos. At Station 1, thanks to your enthusiasm and energy, many people stopped by to take photos with the 315 team. Everywhere you were present, there was always thoughtful preparation, ready to capture unforgettable moments.”
“The music gave us goosebumps – powerful, emotional, and perfectly fitting for the race.”
“The footage looks even more stunning than in real life.”
“Beautiful camera work, with editing and mixing done seamlessly.”
Conclusion
District 1 Midnight Run 2024 was a resounding success with the official medical sponsorship of 315 Medical, becoming not just a sporting event but a true festival: running for health, connecting for community.
Helius Media captured meaningful visuals that conveyed strong emotions, leaving a professional communication impact for both the event and the 315 Medical brand.
Large-scale brand events and festivals always feel more complete when recorded through professional videography – not only preserving valuable moments, but also delivering emotions and brand stories to the community.
With extensive experience in event videography and festival videography across diverse formats and scales, Helius Media is honored to partner with brands and organizers to preserve the most memorable moments and retell event stories with genuine emotion.
