Construction progress video: Hồng Hà Concrete at Bcons City

A media project recap on the service quality of Hong Ha concrete at the large construction project in Di An city, Binh Duongh: Bcons City.

Video Production
August, 2024
by Helius Media

Construction Media Project – Bcons City

About the Client: Hong Ha Concrete

Founded in 1996, Hong Ha Concrete Joint Stock Company is one of the most reputable suppliers of ready-mixed concrete in the Southeast region of Vietnam. With a strong track record across residential, industrial, and infrastructure projects, Hong Ha Concrete has consistently been recognized for its quality and professionalism.

Within their portfolio, Bcons City stands out as a milestone project – not only because of its scale but also for the dedication and commitment to quality that Hong Ha Concrete invested in it.

About the Project: Bcons City

Developed by Bcons Group, Bcons City is a large-scale mixed-use development in Di An City, Binh Duong. The project consists of five towers with nearly 3,900 apartments, townhouses, and educational facilities. It is one of the region’s most prominent real estate developments, carrying both symbolic and strategic significance.

Hong Ha’s involvement in Bcons City highlights their role in key construction projects and reinforces their reputation for reliability and expertise.

Client’s Media Perspective

As a forward-thinking construction company, Hong Ha understands that technical numbers and basic images alone are no longer sufficient to strengthen a capability profile. Instead, a powerful media approach is needed – one that conveys professionalism, energy, and commitment through vivid and emotionally resonant storytelling directly from the construction site.

Helius Media’s Creative Solution

Helius Media partnered with Hong Ha to document the construction process at Bcons City through a creative lens and advanced production techniques. Our focus was to:

Capture the energy, dedication, and pace of the construction team.
Showcase the professionalism and commitment to quality that Hong Ha brought to the project.
Transform on-site moments into authentic, relatable, and impactful visual narratives.

Results

The media project for Bcons City provided Hong Ha with a collection of high-quality video and photo assets, adding long-term value to their capability profile. More importantly, the project served as proof of seamless collaboration between three parties: Hong Ha Concrete, Helius Media, and the Bcons City project management team.

From planning and preparation to filming on-site, all teams worked in sync, developing a deeper understanding of each other’s processes and maximizing efficiency. This case study demonstrates the power of collaboration – where commitment, effort, and professionalism came together to deliver not only impressive media outcomes but also stronger, long-lasting partnerships.